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Optimization Strategies

Keyword Research and Selection
It's important to have a firm grasp of the industry you're in and the keywords associated with it. Choosing the wrong keywords can have serious consequences for your SEO program. Through the use of professional SEO software and an analysis of your top competitors we are able to put together a keyword list based on your website's current stage of development.

Titles tags Generation / Meta tags Optimization / ALT tags Optimization
This is heart of relevancy for search robots trying to determine what keywords you fit under. Through our own testing we've realized that sites have been placed for searches under keywords that appear in the tags alone! Our SEO Experts will put together the proper tags needed to help the search robots find your site.

Hyperlink Optimization
Search engines stress that linking is important but most website owners fail to realize that linking WITHIN your website is just as important. These links are counted heavily towards search term keyword rankings.

Sitemap Generation / XML Sitemap in Google, Yahoo, MSN (Bing)
In order to help search robots find your all the pages on your site you're going to require a sitemap that leads the search robots through a tour of your site (think of it as a trail of breadcrumbs marking a path). Our SEO experts will create these sitemaps for you.

Proper Linking Structure
Do you have pages that aren't linked to anything in particular, link to empty pages or unrelated content? Our SEO experts will go through your site with a fine tooth comb to identify these problem areas.

W3C Validation of Homepage
W3C (World Wide Web Consortium) is the standard of validation for proper website setup. Our SEO experts will test your website against W3C in order to ensure your website is as search engine friendly as it can be.

Right Keyword Density
Too little and the search engines won't register you for that keyword, too much and you're seen as spamming with possible consequences of being banned entirely from searches altogether. Our SEO Experts will help you determine what the best bet of practice is for your site.

Making Dynamic Pages Search Engine Friendly
Dynamic pages have never been easily accepted by the search engines but there are proven strategies that go a long way towards their inclusion. Work with our SEO Experts in determining the best solution for your dynamic pages.

Link Generation by One Way Linking
Linking is an important determinant of how search engines applying rankings to search terms. More importantly is the strength and type of the links involved. Through our one-way link generation strategy we're able to give you better links that have more weight with search term rankings.

Analysis and Reporting
It's important that you keep abreast of the progress of your website. All our SEO programs come with frequent reporting options to help you best determine the direction your website is going in.

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